I was a “but why?” child. Now, I’m a creative who leverages that persistent curiosity to craft solutions that get people talking and taking action.

With a background in design and art direction, I originally worked with commercial clients like Mazda, Victoria University and AGCO before specialising in creative for not-for-profit organisations such as World Vision, Amnesty International, Beyond Blue, and The Salvation Army.

No matter the brief, my belief is that by telling the right story in the right place you will affect change in the right people.

My approach to finding the right creative approach is to think large and lateral, ground ideas in insights that resonate, ensure diversity in collaboration, and strategically connect audiences to a cause.

Creative / art direction 
Concept
Campaigns
Creative strategy
Graphic design
Brand
Experiential design
Organic content
Team leadership
Adobe Creative Suite

Education
Diploma of Graphic Design
Bachelor of Communication (Design)
Website Development Short Course
AWARD School

Awards
Top 10 of Victoria, AWARD School 2021: Folio
Creativity in Brand State Winner, AMI Awards 2022: OCRF The Lab
Not-for-profit Marketing National Winner, AMI Awards 2022: The Good Friday Appeal
Indigo Design Award, 2022: Carols by Candlelight
Digital and Innovative Experience Silver Award Winner, The Anthem Awards 2023: Carols by Candlelight
Best Use of Experiential Marketing Finalist, Mumbrella 2023: Beyond Blue’s Big Blue Table
Best Use of User Experience Winner 2023, Mumbrella: Beyond Blue’s Big Blue Table
Experiential Marketing Finalist 2023, AMI Awards: Beyond Blue’s Big Blue Table
Not-for-profit Marketing Finalist, 2023 AMI Awards: Beyond Blue’s Big Blue Table
Fundraising Impact Through Events Finalist, FIA Awards 2023: Beyond Blue’s Big Blue Table
Fundraising Impact Through Creativity Finalist, FIA Awards 2023: Beyond Blue’s Big Blue Table
Creativity in Brand, Product or Service Marketing Finalist, AMI Awards 2023: Olivia’s Walk for Wellness
Not-for-profit Marketing Finalist, AMI Awards 2023: Olivia’s Walk for Wellness
Best Pivot Campaign Finalist, FIA Awards 2023: Olivia’s Walk for Wellness
Best Pivot Campaign Winner, FIA 2024: Olivia's Walk for Wellness
Impact Through Events Joint Winner, FIA 2024: Beyond Blue's Big Blue Table
Fundraising Impact Through Creativity High Commendation, FIA 2024: Beyond Blue's Big Blue Table

Media
B&T Article: A Walk to Wellness Campaign Has Been Reimagined to Honour Olivia Newton-John
B&T Article: ntegrity Partners with World Vision to Launch Global Campaign
Mumbrella Article: Beyond Blue’s latest campaign cooks up new ways to talk about mental health
Fundraising & Philanthropy Article: Turning a land conservation appeal into a $7.4 million Christmas miracle: Bush Heritage’s success story

Amnesty International
Beyond Blue
Breast Cancer Trials
Bush Heritage
Climate Council
Good Friday Appeal
Leukaemia Foundation
Make-A-Wish Foundation
The Ovarian Cancer Research Foundation
The Salvation Army
Vision Australia
World Vision International
Zoos Victoria

+ more