I’ve always been curious — both about the world and how to creatively solve its challenges. Today, I channel that curiosity as a creative, crafting innovative, user-centric solutions across campaigns, branding, digital design, and beyond.

My career began over a decade ago as a graphic designer, honing my skills in everything from pixel-perfect layouts to prepping print for commercial clients like Mazda, Victoria University, and AGCO. Over time, I discovered my penchant for creating meaningful work, which led me to specialise in design and art direction for not-for-profit organisations. I’ve since had the privilege of collaborating with impactful brands such as World Vision, Amnesty International, Beyond Blue, and The Salvation Army.

No matter the brief — campaigns, interactive website experiences, product guides, narrative-led microsites, organic content, brand,or other — my approach remains the same: stay adaptable, lead with empathy, and create work that inspires.

Art direction 
Concepts
Campaigns
Creative strategy
Digital design 
Print design
Brand 
Experiential design
Organic content
Team leadership
Adobe Creative Suite
Illustration
Copywriting

Education
Diploma of Graphic Design
Bachelor of Communication (Design)
Website Development Short Course
AWARD School

Awards
Top 10 of Victoria, AWARD School 2021: Folio
Creativity in Brand State Winner, AMI Awards 2022: OCRF The Lab
Not-for-profit Marketing National Winner, AMI Awards 2022: The Good Friday Appeal
Indigo Design Award, 2022: Carols by Candlelight
Digital and Innovative Experience Silver Award Winner, The Anthem Awards 2023: Carols by Candlelight
Best Use of Experiential Marketing Finalist, Mumbrella 2023: Beyond Blue’s Big Blue Table
Best Use of User Experience Winner 2023, Mumbrella: Beyond Blue’s Big Blue Table
Experiential Marketing Finalist 2023, AMI Awards: Beyond Blue’s Big Blue Table
Not-for-profit Marketing Finalist, 2023 AMI Awards: Beyond Blue’s Big Blue Table
Fundraising Impact Through Events Finalist, FIA Awards 2023: Beyond Blue’s Big Blue Table
Fundraising Impact Through Creativity Finalist, FIA Awards 2023: Beyond Blue’s Big Blue Table
Creativity in Brand, Product or Service Marketing Finalist, AMI Awards 2023: Olivia’s Walk for Wellness
Not-for-profit Marketing Finalist, AMI Awards 2023: Olivia’s Walk for Wellness
Best Pivot Campaign Finalist, FIA Awards 2023: Olivia’s Walk for Wellness
Best Pivot Campaign Winner, FIA 2024: Olivia's Walk for Wellness
Impact Through Events Joint Winner, FIA 2024: Beyond Blue's Big Blue Table
Fundraising Impact Through Creativity High Commendation, FIA 2024: Beyond Blue's Big Blue Table

Media
B&T Article: A Walk to Wellness Campaign Has Been Reimagined to Honour Olivia Newton-John
B&T Article: ntegrity Partners with World Vision to Launch Global Campaign
Mumbrella Article: Beyond Blue’s latest campaign cooks up new ways to talk about mental health
Fundraising & Philanthropy Article: Turning a land conservation appeal into a $7.4 million Christmas miracle: Bush Heritage’s success story

Amnesty International
Beyond Blue
Breast Cancer Trials
Bush Heritage
Climate Council
Good Friday Appeal
Leukaemia Foundation
Make-A-Wish Foundation
The Ovarian Cancer Research Foundation
The Salvation Army
Vision Australia
World Vision International
Zoos Victoria

+ more